During World War II, women took on many roles heretofore only held by men. Among the most celebrated – particularly by the representation of such women by the cultural icon “Rosie the Riveter” – was work in munitions and aircraft production facilities. They also stepped into previously male-only positions as shoe salespersons and bank tellers. This wartime effort allowed women to gain more respect to handle positions outside the home. In addition to their employment efforts, women were quite active in such service situations as the USO, Red Cross, and volunteer nursing situations.